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Marketers Finding Diamonds In Social Network Sites

Trends in social networking. 

From the NY Times, 

"Joining the Party, Eager to Make Friends"

"To big-name marketers, the teeming mosh pits of social networking sites look like dangerous places for their precious brands. MySpace: Isn’t that full of dirty old men picking up teenage girls? Facebook: That’s where college students post pictures of bawdy frat parties. And YouTube: Pirated videos — and people making fun of our commercials."

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Advancing Insights - Keeping an Eye on Distant Events

Courage in the Workplace - Constructive Opposition

As a consumer and producer I am responsible for what I believe, say and do. For example, as a producer, I sell services around open source software. I make claims that we guarantee those services using an agreed upon outline of the services to be provided. Are they 100% guaranteed? Hardly. The not so unusual thing is the companies we work with speak up when there are problems so we can fix them.

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Candor In The Workplace

Crazy Ideas and Change

Crazy ideas are everywhere! We need to keep our antennae up and take action on those ideas that are important to us personally, to our loved ones, and to society no matter how crazy they might seem. I know, there is always something standing in the way. A lot of times it is ourselves - fear. Lighten up - try not to take things so seriously.

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Idea Management Across the Organization Made Easy!

Every business development manager or chief innovation office needs to be asking this question: How do you coordinate activities and cultivate people to get more and better ideas to improve your business? While every organization should design its Idea Management processes according to its own needs, certain characteristics are common to all idea management systems. Open source CMS Idea Management System.

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