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The Power of Microtrends by Mark Penn and E. Kinney Zalense

Just 1% of people can create a new market for business, spark a social movement, or effect a political change. Here, Penn (one of the world's most highly regarded pollster) and Zalense (social-change expert) introduce you to this compelling idea of microtrends, and their assertion that the culture is formed by the push and pull of small trends that are often invisible or ignored.

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Enterprise Social Networking Blasting Off

Business development idea - the growing market for business social networking software and community solutions as a new communications tool. That's right. Email is dying and knowledge workers really want to work together - collaborate - to get their work done.

The industry analyst firm IDC has released a new report that indicates that the enterprise social networking market (demo) is ready for ignition and liftoff.

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Web 2.0 ... The Machine is Us/ing Us

This is the what and how of social information management

YouTube: Web 2.0 ... The Machine is Us/ing Us via Digital Ethnography @ Kansas University

We can all act on our imaginations farther, faster, deeper and cheaper than ever before.

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Innovation is about payback

What we quickly found out is that there is a plethora of ideas - everywhere. We've learned a lot about the innovation process from those early days and James Andrew and Harold Sirkin tackle many of the things we've learned in their new book titled, Payback: Reaping the Rewards of Innovation.

From Wharton, "Podcast, BCG's Harold Sirkin on How Firms can Reap the Rewards of Innovation ". (reg req)

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Community Development and Management

If you are unable to attend this conference, check out our blog to learn more about social network software and community 2.0 for the enterprise. Here's a good blog post to start with, Community software and better tacit interactions.

Here's a podcast about community 2.0. Of course, most of the podcast is old news if you've been keeping up with our blog over the last three years.

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Corporations As Complex Adaptive Systems?

Connecting in a Complex World

"Supernova 2006: Connecting in a Complex World (reg req)

This year's Supernova -- a conference on emerging technologies co-sponsored by Wharton and held in San Francisco -- asked participants to consider the new "industry ecosystems" and technological innovations that are emerging in response to an increasingly connected world."

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