From knowledge at wharton... New book, "Competing in a Flat World" is a great start for any business development manager that is charged with figuring out how to apply innovative ideas.
Business development idea - the growing market for business social networking software and community solutions as a new communications tool. That's right. Email is dying and knowledge workers really want to work together - collaborate - to get their work done.
Here's an interesting article from Wharton with Michale Porter, the strategy guru. (reg req)
Mr. Porter makes an excellent point with, "...it is important for everyone in the organization to understand the strategy and align everything they do with that strategy every day." Too bad most employees don't have a clue to what strategy is or how it relates to their daily work activities.
Grant McCracken, This Blog Sits at the Intersection of Anthropology and Economics, has an interesting post, "Remodelling the corporation" that fits with the cluetrain, 1999 "markets are conversations", and the hughtrain, 2004 "THE MARKET FOR SOMETHING TO BELIEVE IN IS INFINITE", ideas.
"Rethinking the Value of Talent"
admin Tue, 05/02/2006 - 16:43
"Classifying employees by their role in the success of your business rather than by their function can improve the effectiveness of recruiting, staff development, and deployment.
The connect and develop innovation model is one we whole-heartedly embrace since it blends ideas from inside and outside of the organization. We call them mashups. We've been helping business managers and team members establish those models for the last four years using what we learned working with open source software communities and using website services..
According to a new survey,"stop making plans; start making decisions"by management consulting firm Marakon Associates, and the Economist Intelligence Unit (EIU), companies following the traditional planning model - which is annual and focused on individual business units - make an average of only 2.5 major strategic decisions (those with the potential to increase annual company profits by 10% or more) a year.
As any business person knows, connecting your offerings with buyers/customers - marketing - is how you stay in business. Seth Godin writes in a post, Bureaucracy = Death...
Seth...I don't care if you're in radio, packaged goods, organized religion or an online merchant. If you're not saying yes to change, you're slowly losing whatever race you happen to be in.
In Seth's post The magic word, I think the confusion he talks about is pervasive and applies to many of us outside of marketing. In the following posts, both Seth and John write about mutually shared goals inside and outside of the organization and how to achieve them.
The magic word from Seth,
No, it's not please.