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targeting niches

Chris Anderson (the longtail) interview about his upcoming book

Inside organizations, we have the longtail of ideas and information that needs to be connected to people, places, and things. The longtail, or maybe the edge, is where some of the best ideas originate to improve performance.  I haven't read a book in some time but Chris's new book about the longtail will certainly be one that motivates me enough to buy it and read it.

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