Robert Scoble's corporate weblog manifesto has a good set of principles if you are thinking about starting a blog for your business, product, or service.
A year ago, many people would have been hard pressed to describe a weblog, but today the impact of blogging is felt across our society. Whether it's the latest news leak, a new outlet for more traditional media, or a discussion about politics, technology, business trends, or a global occurrence, blogs are rapidly becoming an important part of online and in-person discourse.
I've been reading through the Harvard Business Review "Breakthough Ideas for 2005" of which there are twenty of them, to find out if they have anything really new. Interestingly, the last one, "Don't Believe Everything You Read" is the best. Of course, some of the others were good, but nothing really new. In any case, you can find the list on their site, $6.00.
Plenty of research has looked at what makes companies successful, but what makes good companies fail? JadgishSheth has done some research, and thinks he has an answer.
Until now, there was no way to find ideas and stories from multiple sources, to have a candid dialogue about ideas, to quickly share them across the organization, or to provide realtime feedback on activities.
In order to stay on top in today's mutable market place, the competitive business must be aware of and be prepared to take advantage of the best internal and external information available.
The days of slow change are over. In fact, the market place is moving faster than most businesses can adapt. Globalization, deregulation, transparency, aging boomers, and new communications methods are forcing businesses to adapt or perish.
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