JP Rangaswami, on his blog, confused of calcutta, has an insightful discussion, "Musing about enterprise information and flow. ...doesn’t everyone in the blogosphere know about ping servers, search engines, aggregators, ad servers, data miners, ad servers and text scrapers?
From CW, "Are You Obsolete? How to stay relevant in the world of Web 2.0, Wii and other wonders. According to a growing chorus of IT leaders, consultants and bloggers, IT needs to shift into a new role.
Understanding online communities, Web 2.0, social applications, and social commerce are important to your business, and you need to spend some quality time using them to really get what they’re all about.
What does it take for business development managers to wake up to enterprise 2.0? Over the last few years, management gurus Malone, Hagel, and now Hamel have published books on innovative management and new technologies - social network tools and community software applications. Here's a taste of what Gary Hamel has to say...
Why is it that businesses, especially business development managers, have been slow to adopt many of the new social networking applications (consumer IT). To me, the productivity gains are obvious:
"Social media [web 2.0 - social networking software and community software applications] is redefining the way people and companies around the world communicate with one another by dissolving geographical and cultural boundaries.
Scenario 1. An internal customer has come to you with a problem. Her team is consistently missing deadlines because of poor communication. E-mails frequently go unread for days, members do not respond to questions in a timely fashion and too many meetings are required to get everybody back on track. Read more about Web 2.0 and Social networking behind the firewall...
Two
Scenario 2. You are losing business. Customers are defecting to competitors. Your web site is like a museum - look but do not touch and customer experience is non-existent. Your information is outdated, hard to find and reflects poorly on your brand. There is a significant cognitive difference between browsing, shopping, comparing, choosing and buying.
Redesign your site - join the social web.
Three
Scenario 3. You have problems - gaps - that your business strategy and IT applications fail to address. Your employees, customers, and stakeholders want to get work done. You need to innovate and help people find solutions.
There is no easy way to capture, share, and track important yet informal information. The kind of information that is not organized or reused - it should be - but tends to get lost. The kind that helps you make better decisions, improve work flows, and customer support. Read more....