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Creative Consumers are Everywhere

The guys over at Influx have a good piece on open innovation and getting the customer involved. It is a two-part series packed with great ideas.

"The rise of  the creative consumer (part one)  and (part two)  -  Consumers now have the opportunity to be more creative and participatory in the marketing, media and entertainment worlds, Influx thought it would make sense to catalog some of the stories, a short history, that highlights this trend and identifies a few examples of the opportunities that exist for consumers to participate.

admin Tue, 05/03/2005 - 09:21
Lead Users and Tossing Pots...

I’ve learned from the open-source movement that people want to contribute to

admin Thu, 04/07/2005 - 10:08
Subscribe to participation